Seems like the good folks at UK insurance provider MotorCycle Direct (MCD) have found a way to bring “sexy” to the somewhat stuff insurance industry. Just get nine of your sexiest employees to strut their “glamour girl” self for the camera and give-it-up for charity. The debut appearance of the ‘MCD Cover Girls‘ can be seen in the 2008 Motorcycle Direct calendar. The nine female employees (who volunteered) are the ‘face’ of Motorcycle Direct and proceeds from calendar sales will be given to the charity, Riders for Health. MotorCycle Direct is one of the UK’s biggest motorcycle insuranceproviders but the employees ditched their normal day jobs in Sales, Marketing and Customer Services to pose with a collection of stunning motorbikes including a Suzuki SV1000, a Triumph Daytona 675 and a Harley Davidson Fat Boy. The calendar is available in two formats; Bikers can register at www.mcdcovergirls.co.uk where they can either download a free copy or pay to receive a hard copy. All profits will go to the charity, Riders for Health.

This entry was posted on Thursday, March 20th, 2008 at 11:25 am and is filed under General Industry News, Crazy-Funny News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.