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Seems that Jesse James is morphing into a new role….that of a modern-day daredevil in “Jesse James Is A Dead Man,” a new, original weekly series on Spike TV premiering in February 2009, announced today by Sharon Levy, senior vice president of original series for Spike TV. “Our goal was to create a new and distinctive series for Jesse that is unlike anything else on television,” said Levy. “In this series, viewers will get to experience one of the most fearless guys on the planet in an entirely new way, taking on death-defying physical challenges each week.” During each of the 10 weekly one-hour episodes viewers will follow James as he readies himself for a different death-defying challenge. Preparing for the risky challenge can often be as dangerous as the challenge itself as he endures a battery of tests to prepare. With CGI effects, viewers get a taste of the enormity of the stunt, revealing the physiological stress James’ body will endure. Some of the dangerous challenges he’ll be facing include the harrowing, grueling and lawless off-road race, the Baja 500, and hitting over 200 mph on a Nitro bike supercharged by ultra-combustible nitro-methane fuel.

The series will be produced by BASE Productions (”Sports Science,” “Fight Science”) with Jesse James and his production company, Payupsucker Productions, serving as an executive producer. Spike TV signed James to a multi-year talent deal in October 2007, and this project represents his first series with the network. More recently, Jesse established his own production company, Payupsucker Productions, and in 2004, he became publisher of Garage Magazine and launched Payupsucker Publications. In 2006 he opened an eco-friendly burger joint, Cisco Burger in Long Beach, CA. Spike TV is available in 96.1 million homes and is a division of MTV Networks. A unit of Viacom (VIA: